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The featured works are apart of a brand refresh for the Penrith Regional Gallery and Lewers Bequest. The gallery is an inviting, organic and comforting place to visit, and all brand materials reflect this easy going nature. Conducted as a team, the brand refresh successfully reinvigorates, reinspires and rediscovers the treasure that is Penrith Regional Gallery.
I was responsible for all illustrative materials involved within the refresh. The postcards featured were created for promotional purposes and serve as an original and inventive addition to the branding. In utilizing the colour scheme inspired by Margo Lewers original works, they add a new dimension to the versatility of the photography dominant elements featured within the branding and successfully paid homage to the history of the gallery.