INSTITCHU DOCUMENT LAYOUT + DESIGN

THE CLIENT

InStitchu is an Australian retail brand that specialises in custom tailoring for men and women.

THE PROJECT

During my time as the Creative Designer, I successfully created a diverse array of documents to cater to both internal and external audiences. These documents encompassed collection lookbooks, educational guides, presentations, and monthly newsletters. They proved valuable to both staff and customers, with the educational guides playing a crucial role in aiding showroom staff to effectively communicate the nuances of suit features, such as peak and notch lapels, single or double-breasted jackets, kissing buttons, and pleat positions. The scope of these documents varied, ranging from smaller projects spanning a few pages to comprehensive, large-scale documents spanning up to 50 pages.

2021 - 2022

Tools used: Adobe Suite (Photoshop, Illustrator, Indesign) Procreate

InStitchu